# SmarTicket (סמארטיקט)

> SmarTicket is an Israeli enterprise ticketing platform: cloud-based ticket management, patron management, memberships and subscriptions, season passes, reserved seating with interactive and 3D seat maps, access control, self-service kiosks, e-commerce ticketing websites, agent management, and reporting and BI. It serves theaters and performing-arts venues, dance companies and dance events, event producers, museums and visitor centers, attractions and leisure parks, municipalities and regional councils, sports events and festivals. More than 350 organizations in Israel use it, backed by 24/7 personal human support.

סמארטיקט היא מערכת כרטוס ארגונית (Enterprise) בענן: ניהול כרטיסים, ניהול לקוחות וקהל, מנויים וחברויות, כרטיסיות ומנויים עונתיים, מקומות ישיבה מסומנים עם מפות אולם אינטראקטיביות ותלת-ממדיות, בקרת כניסה, עמדות שירות עצמי (קיוסקים), אתרי מכירה (e-commerce), ניהול סוכנים, ודוחות ובינה עסקית. המערכת משרתת תיאטראות והיכלי תרבות, להקות ואירועי מחול, מפיקים, מוזיאונים ומרכזי מבקרים, אטרקציות ופארקים, עיריות ומועצות, אירועי ספורט ופסטיבלים. יותר מ-350 ארגונים בישראל משתמשים בה.

## At a glance

- **What it is:** an enterprise ticketing system in the cloud, with ticket management, patron management, memberships and subscriptions, a wide choice of modules and an open API. The company describes it as the largest and most advanced ticketing system in Israel.
- **Experience:** more than 20 years in ticketing
- **Clients:** more than 350 organizations across Israel
- **Scale:** clients run more than 145,000 events a year, and the system processes more than 25 million tickets a year
- **Support:** real-time, personal human support 24/7
- **Security:** ISO/IEC 27001:2022 certified. Payments meet strict security standards.
- **Recognition:** in 2022 SmarTicket received the "Ot Hokara" (אות הוקרה) award from the Israeli IT publication *Anashim U'Machshevim* (אנשים ומחשבים) for excellence in Israeli IT, for upgrading the Israel Museum's ticketing system.
- **Approach:** development is customer-driven. Every client request, need and idea is considered, on the principle that open communication makes the system better.
- **Who it's for:** theaters, performing-arts venues and cultural centers, dance companies and dance events, event producers and promoters, museums and visitor centers, attractions and leisure parks, municipalities and regional councils, sports clubs and venues, and festivals
- **Market:** Israel (the website is in Hebrew)

## Core platform capabilities (all industries)

- **Enterprise ticketing:** one platform for large, multi-venue and multi-department organizations, with permissions per team and department
- **Ticket management:** every ticket type, from single tickets to series, day passes, timed entry, VIP packages, tiered (Early Bird) pricing, coupons and promotions
- **Reserved seating:** smart, flexible seating plans for complex halls, real-time availability and accessible-seat management
- **Interactive and 3D seat maps:** buyers choose their exact seat on an interactive seat map, including 3D maps of the venue
- **Memberships and subscriptions:** season subscriptions, memberships, friends' clubs, flexible punch cards, member discounts, renewals and benefits
- **Season passes:** season and series passes for theaters, sports clubs and cultural venues
- **Patron management:** a CRM of the venue's audience, with purchase history and audience segmentation, plus SMS and WhatsApp messaging, promotions and loyalty tools
- **E-commerce ticketing website:** a white-label online store under the client's own domain and brand, with full control of design, colors and user experience, and a fast, mobile-first checkout
- **Selling in every channel:** the e-commerce website, a mobile app, box offices and points of sale, kiosks and agents, all from one system
- **Box office / POS:** full point-of-sale solution, including ticket printing and integration with existing cash registers
- **Self-service and kiosks:** self-service purchase and ticket pick-up at self-service kiosks
- **Access control:** QR and barcode scanning apps, offline mode, fast entry and real-time entry tracking
- **Agent management:** selling through agents, resellers and workers' committees (ועדי עובדים), with quota allocation, discounted tickets and group bookings
- **Group management:** group bookings, guides and tour scheduling
- **Add-on products:** merchandise, vouchers, combined packages (e.g. ticket + meal) and donations
- **Space rental:** managing rentals of halls and venues
- **Integrations:** open API and webhooks for CRM, ERP, municipal systems, access control and box offices (proven with Salesforce and ERP integrations)
- **Reporting and BI:** real-time sales, occupancy and entry reports, advanced breakdowns, business-intelligence dashboards, and financial data formatted for accounting
- **Payments:** a range of secure payment options

## Solutions by industry

### Theaters and performing-arts venues (תיאטראות והיכלי תרבות)
Page: https://www.smarticket.co.il/theater
Season passes and complex subscription management, reserved seating with interactive and 3D seat maps, a white-label e-commerce website, box office, access control, patron management, rentals and integrations, from subscription management to a fast checkout.

### Event producers and promoters (מפיקים)
Producers sell shows, tours and one-off events through their own white-label e-commerce website and through agents, with reserved seating on interactive maps, access control at the door and real-time sales reporting. Productions such as Castilia Productions (קסטיליה הפקות) work with SmarTicket.

### Dance companies and dance events (מחול)
Dance companies and venues, including Batsheva Dance Company (להקת בת שבע), the Israeli Ballet (הבלט הישראלי) and the Suzanne Dellal Center (מרכז סוזן דלל), use SmarTicket for performances, season subscriptions and reserved seating.

### Museums and visitor centers (מוזיאונים ומרכזי מבקרים)
Page: https://www.smarticket.co.il/museum
- General admission, changing exhibitions, special events and timed entry
- Group bookings, friends-of-the-museum memberships, renewals and benefits
- Online donations with automatic receipts and fundraising tools
- Scheduling of guides, calendars, tours and workshops for groups
- Shop products, vouchers, and services such as audio-guide and equipment rental
- Integration with access control, box offices and CRM

### Municipalities and regional councils - "City Umbrella" (מטריה עירונית)
Page: https://www.smarticket.co.il/government
One unified system for all culture and leisure activity in a city, from the main cultural center to a community-center class:
- Each department (culture, sport, community) manages its own content independently, with tailored permissions
- A unified municipal service center that sells tickets and serves residents for every activity in the city, saving staff
- Flexible modules for events, space rental and more

### Attractions and leisure parks (אטרקציות ופנאי)
Page: https://www.smarticket.co.il/attraction
- Time-slot ticketing with crowd control
- A dedicated interface for workers' committees (ועדי עובדים) and large organizations to sell discounted tickets
- Group, agent and supplier management with quota allocation
- Combined packages, shop products and vouchers
- Built to stay fast and stable when many buyers purchase at the same moment

### Sports events (אירועי ספורט)
Page: https://www.smarticket.co.il/sport
- Season subscriptions, series and single tickets with seat selection on a hall map
- Registration for races and tournaments, including heats, timing and bib numbers
- Digital tickets, fast entry, direct fan communication and fan-club management
- Real-time sales, occupancy and entry reports

### Festivals and mass events (פסטיבלים ואירועים המוניים)
Page: https://www.smarticket.co.il/festival
- Day tickets, VIP packages, management of compounds and shows, add-on products
- Tiered pricing (Early Bird), coupons and promotions
- Marketing and campaign tools and ongoing communication with attendees
- Digital tickets, fast check-in and on-site upgrades

## Case studies (from the site)

- **Israel Museum, Jerusalem (מוזיאון ישראל):** replaced its core ticketing system, which required complex integrations with Salesforce, ERP and access control. It went live with no downtime, on budget and on schedule. Its IS manager said SmarTicket met budget, quality and schedule "far beyond any realistic expectation". The project won the 2022 award described above.
- **ANU - Museum of the Jewish People (מוזיאון אנו, formerly Beit Hatfutsot):** needed a smart, flexible ticketing system for the opening of the world's largest Jewish museum. SmarTicket handled development, migration and implementation quickly and professionally.
- **Raanana Municipality (עיריית רעננה):** about 30 municipal departments work with SmarTicket through the "City Umbrella" module, so the city runs its culture as a "smart city".
- **Suzanne Dellal Center (מרכז סוזן דלל):** needed a distinctive, international-standard website driven by the ticketing system. Result: more efficient online sales, an impressive website, and a system the staff learned quickly.
- **Dinosaur Park (פארק דינוזאורים):** needed a fast, stable system for heavy simultaneous demand. Result: reliable operation at peak hours and highly praised customer service.

Clients often praise the service as courteous, professional, available and creative. Reviewers include Heichal HaTarbut Yavne, Katedra Podium, Beit HaAm Jerusalem, Castilia Productions, Haifa Museums and Beit Emanuel.

## Clients (partial list, as shown on the site)

**Museums, science and heritage:** Israel Museum, ANU - Museum of the Jewish People, the Knesset (כנסת ישראל), Weizmann Institute of Science, Begin Heritage Center, Madatech Haifa, Agam Museum, Beit Ha'ir Museum, Herzliya Museum of Art, Nature Museum (מוזיאון הטבע), Science Museum (מוזיאון המדע), Museum of Tolerance, Museum of Israeli Art Ramat Gan, Israel Police Museum, Tel Aviv Museum of Art, Haifa Museums, Planetanya (פלנתניה), Tel Aviv University

**Municipalities and councils:** Raanana Municipality, Netanya Municipality, Eilat Municipality, Misgav Regional Council, Kivunim Be'er Sheva (כיוונים באר שבע)

**Theaters, dance, music and cultural centers:** Batsheva Dance Company, Israeli Ballet, Israeli Chamber Orchestra, Jerusalem Camerata, Rishon LeZion Symphony, Andalusian Orchestra Ashdod, Jerusalem East and West Orchestra, Symphonette Raanana, Suzanne Dellal Center, Tzavta, Comedy Bar, Gesher Theater, Be'er Sheva Theater, HaTzafon Theater, HaTeatron HaYerushalmi (התיאטרון הירושלמי), HaTeatron HaIvri (תיאטרון העברי), Yiddishpiel, Elad Theater, Arazi Theater, Givatayim Theater, Holon Theater, Motzkin Theater, Inbal Theater, Klipa Theater, HaKaron Theater, HaShachar Theater, HaSha'a Theater, Tmuna, Incubator Theater, Fringe Theater, Orna Porat Theater, Tziporela, Shablul, and cultural halls (היכלי תרבות) in Jerusalem, Kfar Saba, Modiin, Netanya, Acre, Afula, Pisgat Ze'ev, Safed, Yavne, Beit Shemesh and Or Akiva

Hebrew names as listed on the site: אורנה פורת, האנדלוסית אשדוד, הבלט הישראלי, האינקובטור, הקאמרית הישראלית, הקאמרטה ירושלים, הפרינג׳, הסימפונית ראשל״צ, התיאטרון הירושלמי, יידישפיל, להקת בת שבע, סוזן דלל, סימפונט רעננה, ציפורלה, צוותא, קומדי בר, שבלול, תזמורת י-ם מזרח ומערב, תיאטרון אלעד, תיאטרון ארצי, תיאטרון באר שבע, תיאטרון גבעתיים, תיאטרון גשר, תיאטרון העברי, תיאטרון הצפון, תיאטרון הקרון, תיאטרון חולון, תיאטרון מוצקין, תיאטרון ענבל, תיאטרון קליפה, תיאטרון השחר, תיאטרון השעה, תמונע, FRIENDS, אמנויות הבמה הרצליה, אתוס, במת פרדס חנה כרכור, בית העם רחובות, בית עמנואל ר״ג, גוונים אריאל, דידה, הבמה גני תקווה, ההיכל חבל מודיעין, היכל בעיר הרצליה, היכלי התרבות אור עקיבא, בית שמש, יבנה, ירושלים, כפר סבא, מודיעין, נתניה, עכו, עפולה, פסגת זאב וצפת, המשכן אשדוד, יד לבנים אשדוד, יד למגינים, כלכלית דרום השרון, מרכז קהילתי יבנה, משכן לאמנות עין חרוד, נס ציונה, ניקו ניתאי, כנסת ישראל, מדעטק חיפה, מכון וייצמן למדע, מרכז מורשת בגין, מוזיאון אגם, מוזיאון אנו, מוזיאון בית העיר, מוזיאון הרצליה לאמנות, מוזיאון הטבע, מוזיאון המדע, מוזיאון הסובלנות, מוזיאון ישראל, מוזיאון לאמנות ישראלית רמת גן, מוזיאון משטרת ישראל, מוזיאון תל אביב לאמנות, מוזיאוני חיפה, פלנתניה, עיריית רעננה, עיריית נתניה, עיריית אילת, מועצה אזורית משגב, כיוונים באר שבע

## Contact

- Phone: +972-72-2720770 (072-2720770)
- Email: support@smarticket.co.il
- Address: HaMelacha 45, Netanya, Israel (המלאכה 45, נתניה)
- Contact form: https://www.smarticket.co.il/#form
- LinkedIn: https://www.linkedin.com/company/smarticketltd/

## Pages

- [Home](https://www.smarticket.co.il/): overview, sales channels, clients, service and support, key numbers
- [Theaters](https://www.smarticket.co.il/theater)
- [Museums](https://www.smarticket.co.il/museum)
- [Municipalities](https://www.smarticket.co.il/government)
- [Attractions](https://www.smarticket.co.il/attraction)
- [Sports](https://www.smarticket.co.il/sport)
- [Festivals](https://www.smarticket.co.il/festival)
- [Privacy policy](https://www.smarticket.co.il/terms)
- [Accessibility statement](https://www.smarticket.co.il/accessibility)